What are the colors that will dominate designs in 2021?

 

Ram Chary. Colors have the power to affect a person's mood, perspective, and behavior. In graphic design, selecting the right hue can impact a viewer's reaction. Here are some of the color trend traditions for this year. 

Image source: Cnnphilippines.com

Illuminating

This bright and soothing yellow hue was chosen as one of Pantone's Color of the Year for 2021. Easy on the eyes and suitable for matching with various colors, designers and artists will surely find a way to maximize this shade. This color will suit minimalist and earthy designs.

Ultimate Gray

Ram Chary. Another one of Pantone's Color of the Year, this shade of gray gives out the impression of stability. Another shade that's easy to match with other colors, experts say that this color exudes dependability. This variant of gray can be paired with pastel, earth, and even metallic colors. 

Image source: Pexels.com

Misty Aqua

Ram Chary. Experts are looking towards using more of the colors that can bring comfort. An example of this is misty aqua. A muted version of the green-blue combination, this shade is refreshing and bright. This kind of color is perfect not just for interior design but also for a wide selection of products. While it can be used to complement bolder colors, the shade will also look good when matched with other lighter shades.

Mauve

People will see more of this pale purple color this year. Compared to other shades of purple, mauve stands out as an adaptable hue. It’s not overpowering and can also be a good match with muted tones. For those who want to be a bit bold with their designs without making it look too dark, mauve is a great choice. It is also eye-catching enough which might make it a suitable choice for logos and packaging. Ram Chary.

Why are designers using pastel colors for their work?

Ram Chary. In the past, pastel colors have been associated with femininity. However, changes in trends and culture have shown that these colors don't have to be limited to one gender. For those wondering what makes a color pastel, it has to be a shade with high lightness and low to medium saturation. These muted hues have made a statement in countless designs from modern-day artists and designers.

Image source: Pexels.com

Image source: Pexels.com

Why are pastel colors becoming an aesthetic essential for many? According to designers, aside from the fact that these colors are easy on the eyes, these hues also make information on screens more readable and welcoming. As people shift to digital means, bold and glaring colors might be more harmful, especially for those who are on their screens for hours. Soft and light colors can help ease the glare. Ram Chary.

Aside from reducing glare, color psychology suggests that pastel colors exude a calming effect that is like springtime. No matter the season, springtime colors are always in trend. Even if it is not as bright as other colors, it can inspire feelings of happiness, earthiness, and elegance. Ram Chary.

These days, people are also going back to basics. In the '80s and '50s, pastel colors were popular choices for clothing, interiors, and other designs. As more people are embracing trends from the past, they would inevitably encounter hues that are reminiscent of the good old days. Combining the simple past with modern elements, it seems that pastel colors will continue to dominate color palettes in the next few years. Ram Chary.